#1 · new · vs Local Marketing Plus SEO
Ship LocalBusiness and FAQPage schema
Why: GEO readiness is stuck at 65 because LocalBusiness and FAQPage schema are missing — the two schema types that local search and AI tools lean on hardest.
Fix: We add LocalBusiness schema to the homepage with full Kelowna NAP, hours, service area, and price range, then add FAQPage schema covering the five questions buyers actually ask before hiring an SEO agency. This pushes the GEO score above 80, makes the site eligible for richer local results, and gives AI tools clean, structured answers they can quote verbatim. Deployed and validated in Google's Rich Results Test by Friday.
Copy-paste prompt for Claude / ChatGPT
Act as a technical SEO specialist. Write two JSON-LD schema blocks for evlppl.com, an SEO agency based in Kelowna, BC. Block one: LocalBusiness schema with name 'EVL PPL', city Kelowna, province British Columbia, country Canada, service area Kelowna and Okanagan Valley, business type ProfessionalService, and a placeholder for phone, address, hours, and priceRange. Block two: FAQPage schema answering these five questions: (1) How much does SEO cost in Kelowna? (2) How long does SEO take to work? (3) What makes EVL PPL different from Local Marketing Plus SEO or Hiilite? (4) Do you offer a free consultation? (5) Do you work with businesses outside Kelowna? Write confident, specific answers in 2-3 sentences each. Output valid JSON-LD ready to paste into the site head.
#2 · new · vs Hiilite Creative Group
Publish the AI-citation cornerstone page
Why: Claude cited us zero times across ten Kelowna SEO queries, but it also cited every named competitor zero times — the AI search layer is unclaimed territory.
Fix: We publish one cornerstone page titled 'The 2026 Guide to Hiring an SEO Agency in Kelowna' built specifically to be quoted by Claude and ChatGPT. Structured with clear H2 questions, short declarative answers, a comparison table of Kelowna agencies, and explicit pricing ranges. Every paragraph is written to be lifted as a citation. Goes live Wednesday, gets indexed and re-tested against the same ten AI queries by next Sunday.
Copy-paste prompt for Claude / ChatGPT
Write a 1,800-word cornerstone article titled 'The 2026 Guide to Hiring an SEO Agency in Kelowna' for evlppl.com. Audience: small business owners in Kelowna evaluating SEO agencies. Format for AI citation: use H2 headers phrased as questions, follow each with a 2-3 sentence declarative answer, then expand. Include sections covering: what SEO costs in Kelowna in 2026, how to evaluate an agency, red flags, and a comparison of the local market naming Local Marketing Plus SEO (strongest local pack presence, 39 reviews), Hiilite Creative Group (92 reviews, creative-agency generalist), Navigator Multimedia (web design firm with secondary SEO), and MIM Marketing In Motion (social-media-led). Be specific, confident, and quotable. End with why an AI-native agency matters in 2026. No fluff, no exclamation marks.
#3 · new · vs Local Marketing Plus SEO
Land the first ranking on a commercial query
Why: We have no ranking position on any of the five tracked commercial queries — we need at least one foothold before we can climb.
Fix: We build a focused service page targeting 'seo agency Kelowna free consultation' — the weakest of the commercial queries, where Local Marketing Plus only sits at position five. Page includes a clear offer, a calendar embed, three short case-style proof points, FAQ schema, and internal links from the homepage and the new cornerstone guide. Goal is to register an impression and a position, any position, on this query within 14 days.
Copy-paste prompt for Claude / ChatGPT
Write a high-converting service landing page for evlppl.com targeting the search query 'seo agency Kelowna free consultation'. The page should rank in Google and convert visitors into booked calls. Structure: (1) H1 with the exact phrase 'Free SEO Consultation in Kelowna', (2) a 60-word opening that states what the consultation includes and how long it takes, (3) three short proof sections with placeholder client outcomes, (4) a clear what-you-get list, (5) an FAQ section with six questions including 'How is this different from Local Marketing Plus SEO or Hiilite' and 'Is the consultation really free', (6) a closing call to action. Tone: confident, specific, no jargon, no exclamation marks. Word count 900-1,100. Include suggested meta title and meta description under 60 and 155 characters respectively.